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Business Research: SWOT Analysis: Market Analysis Strategies & Resources

Covid-19 Impact on Marketing

Industry Benchmarking & Marketing

Newspaper Sources

Books/Journal Articles Sources

URSUS - Library catalog to find books/ebooks

Google Scholar - Find interdisciplinary journal articles 

Primary Research / Data Sources

Statista including Experian Simmons National Consumer Study; The Ipsos Affluent Survey USA 

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